| Sensuous fragrance for A/W |
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| Written by Staff Reporter | |
| Wednesday, 01 October 2008 | |
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A new season means a new fragrance, and Sensuous from Estée Lauder is about as elegant as they come. This seductive feminine fragrance combines woody amber and atmospheric florals for an intricate and captivating scent. ![]() "When creating Sensuous, we wanted to re-invent the idea of feminine woods and change the texture and sensation of woods for women. "I had long been inspired by the Maya Angelou poem 'Phenomenal Woman', which speaks to the inherent power of women. "This inspiration and the vision of confident, modern yet timeless femininity, which it brought to mind helped me work with the perfumers to fuse the science and the magic of perfumery," says Karyn Khoury of Estée Lauder. The advertising campaign for Sensuous features all four Estée Lauder spokesmodels, Hilary Rhoda, Carolyn Murphy, Gwyneth Paltrow and Elizabeth Hurley, to highlight the fact that every women can be sensuous in her own way. "The advertising was inspired by the belief that women at every age can be sensuous. "The women in the ad project a natural, modern sensuality in their own unique way. Each model represents a different side of sensuality. "Hilary conveys youth while Carolyn's classic look communicates elegance. As an actress, Gwyneth brings an emotional range to sensuality and Elizabeth portrays confidence and wisdom," Aerin Lauder explained. The Sensuous collection is available from Estée Lauder counters nationwide and is priced from €31.50. |
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