Fair enough, women shouldn't judge men by what they are wearing. A good number of men just don't know how to dress. The ones that do are probably gay and the ones that aren't have probably been dressed by a woman, which could mean a) baggage from a previous relationship, b) a Mammy's/sister's boy or c) he's already married/with someone. Deal breakers in their own right.

But, there are crimes of fashion that should be punishable by playful torture, if not a scowl like she's bitten a septic wasp or whatever he said. Clothes can and should be a deal breaker in some circumstances.

In the extreme, you wouldn't date a man who displays obvious camel toe, no matter how clothes clueless he protests to be. There is no amount of 'but he's got a great personality' compensation that will atone for that.

Then there are the criminals of fashion that just can't be rehabilitated. Chinos wearing men. Men who wear anything tighter than the rim on their socks. Men who carry an umbrella at the slightest drop of rain. Any man who can't carry off jeans comfortably. Men sporting the Miami-Vice look after 1980 or the striped shirt/white collar look.

Meanwhile, a man that wears his jumper around his shoulders deserves the wrath of a thousand scorned tennis players. Slip-on shoes could demonstrate a lack of opposable thumbs and/or dextrousness.

There are also crimes of appearance that shouldn't be tolerated in polite company. Anyone who looks like they bench-press a baby elephant every night or a man who uses fake tan or goes on the sun bed; God forbid a combination of the two. And there is something sinister about a man sporting long nails, no matter how into his guitar he says he is.

Clothes and appearance aside, there are deal breakers that are noticeable within a few minutes of a conversation. Men may keep themselves warm at night by thinking women judge men on their looks alone, but there are probably a myriad of other reasons she disses you rather that shirt-stripe direction.

Of course, many of these are subjective – which should keep us all warm at night - and the list gets shorter as you get older. Even if she looks like she's chewing a wasp, a general rule of thumb is never begin a conversation with 'smile'.